DECATHLON PRJ
This project was born from the collaboration between Seat Pagine Gialle, Decathlon Italia and Ecods.
The goal of the project was to guide potential buyers, through the Seat Pagine Gialle app, in Decathlon stores and to provide digital support in the buying experience.
GEOFENCE
Geofences are used to define special areas in the real world, that you are particularly interested in.
Geofences were used simply for registering how many potential buyer enter into the Decathlon area, for triggering invitation and contents inside the mobile app.
IN STORE
The customer, after being hired in the area close to the store, was able to receive inside the store contents dedicated to Decathlon offers and services.
IN STORE
The customer, after being hired in the area close to the store, was able to receive inside the store contents dedicated to Decathlon offers and services.